Hubilo Website Rebuilt
Hubilo Website Rebuilt
After successfully securing a remarkable $125 million in funding amidst the global pandemic, the spotlight shifted firmly onto virtual events as the immediate priority for this team. The team found themselves in need of a versatile Content Management System (CMS) that could match the speed of their creative ideas. The task of rebranding the company, redesigning the website, and onboard onto Webflow in 3 months.
The Vision
An event platform built for you.
As part of the brand rebrand, a new website was needed to showcase how the virtual event platform is designed for event professionals.
The Results
89%
Increase in Traffic
from Organic Search
50%
Faster Ticket
Completion Rate
85%
Increase in Speed
to Market
Website Final Results
The Problem
Just not up to speed.
With the rising demand for virtual events, marketing efforts, and campaigns, the marketing team required a flexible CMS that would allow them to quickly create and publish new landing pages with ease and efficiency. Before the website redesign, the average time to create or edit a landing page was twice as long as the standard production time. The original website had over 120 pages, so finding a scalable solution was essential.
The Journey
Research, clarify value propositions, and explore new designs.
Our approach began with creating a site map and architecture, exploring scalable layouts, a new design system, and visual design. We worked cross-functionally with the Product Marketing, Corporate, Content, and Marketing Strategy teams throughout the brand redesign.
Defining ICPs
Event Professionals, VP, Heads, Executives
Key Core Product Messaging Rework
Virtual Audience Engagement
Whether you have a virtual, hybrid, or in-person event, this platform empowers event professionals to seamlessly focus on what’s important—events, not technical issues.
Unparalleled Client Experience
24/7 Customer Success manager team to ensure that your event experience is up to your standards.
Platform Branding Capabilities
Gives Companies to seamlessly brand their virtual experiences.
Target Industries
Corporations, Associations , Event management companies, Exhibitors, Institutions
Site map
Design System
Visual System
Explore the process and insights that defined Hubilo's rebrand
Learn about the process and insights that shaped Hubilo's rebranding.